How to Be a Rockstar Community Manager

The ultimate guide to making your customers feel appreciated, making your product feel loved, and building a vibrant community. Are you as excited for this as I am? If the answer is yes, then I did my job — I got your attention and I got you pumped. In this case, I did it through sales (or maybe copywriting), but being able to grab people’s attention and draw them into your conversation is one of a community…

The Best Books for Building a Startup Career

When I landed my first startup job, I felt like I knew nothing. Actually, some days I felt like I knew less than nothing. I was nineteen years old, and my previous working experience consisted of tutoring homeschooled kids and picking apples for a living. I had no idea what a quarter was, let alone a KPI. I was excited and I was hungry and I had no clue what I was doing. I realized…

How to Make Yourself Irreplaceable at Your Job

Here’s the bad news: you’ll always be replaceable. People at companies are replaced all the time. Sometimes they’re fired. Sometimes they take new opportunities and move on, and the company’s left scrambling to find someone to take their place. People who appear to be the backbone of a company schism and go elsewhere, and the company still carries on. Even Steve Jobs, founder of Apple, was fired from his own company and replaced. If that…

How to Become a Coach

I was 20 years old when I took my first coaching session. On the outside I was smiling, relatively cool, relatively collected. I was acting the part of the coach. I was here to solve problems — I got this. On the inside I was terrified. I was plagued by questions — “Am I qualified for this? What if they ask me a question and I don’t know what to say? What if I’m not…

Layered Stories: How to Add Richness to Your Writing

Humans are fascinated by complexity. Complexity creates richness. It's a fine balance -- too simple and we get bored, too complex and we become confused. But as a general rule of thumb, the more complex something is, the more interesting it is to us, and the longer it can hold our attention. Adding layers of complexity to your writing (both fiction and nonfiction) keeps your reader engaged in a way a simple story can't. You…

Innovation is About Reading Between the Lines

To be average is to see what exists. To innovate, create, and be above average is to see in between what exists, to what could be. Example of seeing in between: people use social media to connect, and people call taxis to get rides. What if the two were combined, and people used social media to get rides? That was the basis of Zimride, the original ridesharing service that later morphed into Lyft. Acquired FM…

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